SEO Overview – Statistics and Numbers
Just the other day, I was giving a presentation few the Gilbert Small Business Alliance networking group that I’m a part of. The presentation was based on Linwright Design, and why it’s imperative that you have an online presence these days. Below are some social media and search engine statistics and numbers that I pulled for the presentation. Social media platforms such as Facebook and Twitter have a huge influence on consumers. Studies are being done every day showing that traditional advertising just doesn’t cut it...
read moreContent of Value Wins Conversions, Customers
Providing value and quality in your web content should be the most important task you undertake on the internet this year. That’s what the experts are saying, and it’s what I’ve been saying for some time now. Being earnest, or sincere, in your efforts to provide content to you customers is perhaps your most important task. Until recent years, your “content” was advertisements, flyers, coupons and other promotional materials. Outstanding content today requires a new mindset and intent. You’re not selling your customers with your...
read moreTime To Change Your Plans
The economy is changing, and that means that as a small businesses owner you must change as well. While we’ve been on this roller coaster of a financial mess these past few years, your marketing budget and gross income has no doubt taken a big hit. That’s something that as business people we can all relate to. Perhaps the time has come for you to step in a different direction. Internet marketing was once about registering your sites with the big three, Google, MSN, and Yahoo. That was it. Then you’d do a little on-site optimization...
read moreUsing Powerpoint for Web Design|Image Design
Powerpoint is a wonder. I had a designer as me not too long ago what I used to build my images. “Powerpoint,” I told him. Needless to say, most people are a little shocked to see how much Powerpoint can really do. It’s a genius tool that can do just about anything, and it’s completely free, which is the best part. Building web pages and images with Powerpoint is as easy as using Microsoft Word to write an essay. Sure, it takes a little practice and some experimentation with different effects, but you can do just about anything on...
read moreWhy Social Media Marketing?
Like many in the beginning, I was skeptic about social media. MySpace was the new way to keep in touch with friends and customers, and I wasn’t having it. After a year of pushing and pleading, my circle finally talked me into setting up a profile. And, as the story goes, the rest is history. Businesses of all sizes should get involved with Facebook and Twitter for the simple purpose of customer service. While MySpace has sold out and is falling swiftly off a cliff, Facebook and Twitter are still growing by leaps and bounds, which means...
read moreJob Hunting with Social Media | Facebook and Twitter
The holiday season is upon us, and that means holiday jobs. But, there’s a lot more out there besides the two month holiday gigs. While the national unemployment level is at almost 10%, and we are all struggling to keep food on the table, there are still jobs out there and ways to find them, even in Gilbert, Arizona. Social media can be a great resource to any job hunter in this rough market. With Facebook and Twitter, you are able to search out who’s hiring, post resumes on your profiles, talk to complete strangers about your work...
read moreWeb Design and SEO in Small Town Arizona
I’m a small town girl. I was raised here in Gilbert, Arizona, graduated from Gilbert High School back when there were only two high schools in Gilbert and we rumbled like crazy, and got my BA from Arizona State University where I spent most of my time doing anything but school work until my very last semester. I love this place, and that’s why I love being able to help out the small businesses here make it through these rough economic times. Every time I drive down Warner, past Recker on the way to my lil sis’ house, I remember the...
read moreTracking Social Statistics – ROI
Tracking your social statistics is definitely not the easiest thing in the world. It’s tough to prove to a potential client that social media should always be a part of the package, and building a website without integrating any kind of social aspects is almost worthless. Well, ok, maybe not worthless, but an effective small business owner will more than likely see the potential in integrating some sort of social options to their websites. Getting accurate and conclusive statistics regarding Facebook pageviews, Twitter clickthroughs, or...
read moreCustomer Friendly Websites
Building An Easy To Navigate Website For Your Customers Website design used to be about flashy techniques and in-your-face designs, but left little room for easy navigation or quality content. Times have changed, based mainly on the way that the search engines rank websites, and building an affective website no longer involves showing off some crazy flash techniques that no one else can either do or understand. Today, building an affective website for your customers is all about easy navigation, easy to find information, and quality...
read moreFace It Together
Are you a member of this phenomenon yet? Face It Together will not only increase your FB Reach, but your web Rankings and Traffic as well. Support fellow small business owners and work Together to grow your business!
